Effective Date: May 4, 2021
If you have special accessibility needs to access the content of this Policy, please contact us.  
This Privacy Policy will be regularly updated to reflect any changes in the way Mezco Toyz LLC (“MTLLC”, “we”) handles your personal information.  Please note that our website may also include links to third-party websites, which in turn, have their own privacy policies that may be different from ours - we recommend that you review any applicable third-party terms of use or privacy policies before providing any personal information to these third-parties.  We accept no responsibility or liability for such third-party sites - please contact those websites directly if you have questions about their privacy policies.

Scope of this Privacy Policy

Mezco Toyz LLC understands the importance of protecting your personal information, and this Privacy Policy explains what personal information we process about you and the reasons for doing so.  This Privacy Policy applies to the personal information that we collect and process from customers and other third-parties (including contractors, consultants, suppliers, website visitors/users, and attendees of events that we host).
Under circumstances where information we collect from or about an individual is not listed in this Privacy Policy, we will provide (where required by law) the relevant individuals with appropriate notice of what other information will be collected and how it will be used.

This Privacy Policy consists of the following sections:

1. Information that we collect from and about you
2. Why we process your information
3. How we share and disclose your information
4. Your control over your information and exercising rights
5. Security, storage, and retention
6. Children’s privacy
7. Contact us - questions, complaints, and additional information

1. Information that we collect from and about you

We may directly or indirectly collect, combine, and/or otherwise process personal information from and about you for the purposes set forth in this policy.  The categories of personal information collected may include the following:

Category of Personal Information


Contact information

Name, contact information (e.g., email, telephone numbers, physical mailing address)

Financial information

Credit card and/or other forms of payment information

Audiovisual materials

Photographs and/or images, including user-generated content, or video footage captured on CCTV or other video systems when you visit our facilities

Commercial information

History and records of the products and services you have obtained from us

Device information

Standard device identification information, such as your IP address, browser type, language, and other information necessary to enhance and personalize your experience, conduct analytics such as count visits and traffic sources, provide advertisements, and interact with third parties.  Note that you may manually modify or disable these features through your browser.  Our website can still be viewed if you choose to disable this functionality, but your use and enjoyment of features may be adversely affected.

Records of correspondence

If you contact us or make postings, comments, or other content uploads to MTLLC’s websites or social media, we may keep a record of that correspondence, including any personal information you included in the communication.


2. Why we process your information

MTLLC does not collect, use, share, or disclose your personal information unless: (i) it is lawful to do so, (ii) we have a specific business purpose for collecting the information, and (iii) you consent to our processing of the information, if such consent is mandatory under applicable laws, and have not subsequently withdrawn said consent.  If consent is not legally required, we may process your personal information only to the extent necessary under one or more of the following circumstances.

Use of your information


To establish and maintain contractual relationships

Fulfilling our obligations to customers, including but not limited to: communicating with customers and service providers for order fulfillment, updates and notices, security alerts, or other routine business functions.

To comply with our legal obligations and government regulatory requirements

  • Demonstrating compliance with applicable data privacy and information security laws;

  • Complying with applicable incident monitoring, reporting, assessing, and notification requirements;

  • Complying with other applicable criminal and civil law and regulatory requirements under federal, state, and international law;

  • Complying with regulatory obligations, such as income tax, mandatory filings, recordkeeping, and reporting obligations; 

  • Conducting audits and/or complying with government inspections, or other public authority requests.

To provide information that you request and consent to receive

  • Facilitating communications with you, including responding to your comments, questions, and requests.

To fulfill our other legitimate interests to the extent that they are not overridden by individual interests, fundamental rights, or freedoms

  • Administering, operating, maintaining, and securing our website, networks, and information systems;

  • Monitoring and analyzing trends, usage, and activities in connection with our website and conducting our business activities;

  • Investigating and preventing fraudulent transactions, unauthorized access to our website and information systems, and/or other illegal activities;

  • Verifying compliance with our internal policies and procedures;

  • Conducting accounting, recordkeeping, backup, and administrative functions;

  • Customizing and improving the content of our communications and website;

  • Providing information and education, including for internal training purposes;

  • Providing, operating, managing, maintaining, improving, personalizing, and promoting our business activities;

  • Conducting market research and marketing our products and services (first-party marketing only, as we do not provide personal information to third parties for use in marketing any non-MTLLC goods or services), unless you have objected to such processing as described in the section "Your control over your information";

  • Implementing, maintaining, and updating our Customer Relationship Management (CRM) database;

  • Performing data analytics (i.e., applying analytics to business operations and data to describe, predict, and/or improve business performance within MTLLC and/or to improve user experiences);

  • Protecting, enforcing, or defending the legal rights, privacy, safety, and/or property of MTLLC and its employees or agents;

  • To perform a task carried out in the public interest, including activities related to public health, public benefits, or insurance.


3. How we share and disclose your information

We may transfer personal information to our service providers and professional advisors, public and governmental authorities, in connection with MTLLC’s operation of its business, including any (potential) corporate or commercial transaction.  Such third-parties may be located in other countries.  Before we do so, we shall take the necessary steps to ensure that your personal information will be given adequate protection as required by relevant data privacy laws.
For example, we may disclose personal information to third parties for specific business purposes as follows:
  • We share your information with third-party service providers that provide services to us, including billing, payment processing, customer service, email deployment, advertising and marketing, analytics, security and performance monitoring, maintaining or servicing accounts, processing or fulfilling orders and transactions, verifying customer information, research, data hosting, auditing, and data processing;
  • To protect and defend the legal rights, safety, and security of MTLLC, our users, or the public, including to protect against fraud and malicious activity; and
  • For other business purposes described in this Privacy Policy or for any other purpose disclosed to you at the time we collect the information or pursuant to your consent.

We may also share your information in connection with a substantial corporate transaction, such as the sale of a website or other asset, a merger, consolidation, initial public offering, or in the unlikely event of a bankruptcy.


4. Your control over your information and exercising rights

You may be entitled, where provided for under applicable law, to certain rights regarding your personal information. These rights could include requesting to access, correct, or delete your customer account, as well as to opt-in or opt-out of receiving marketing communications.  Please contact us with any questions about your personal information, to exercise any rights you may have under applicable law, or for any questions about this Privacy Policy.
Once we receive your request, we may verify it by requesting information sufficient to confirm your identity.  Where necessary, this may include asking you for a copy of your driver’s license and/or other personal information.  If you would like to use an authorized agent to exercise your rights, we may request evidence that you have provided such an agent with power of attorney, or, evidence that the agent otherwise has valid written authority to submit requests to exercise rights on your behalf.  We reserve the right to deny requests from authorized agents in certain circumstances, such as where we have a reasonable belief that the request is fraudulent.
If you choose to exercise any applicable rights, you will not be charged different prices or provided a different quality of services unless those differences are related to the provision of your personal information or otherwise permitted by law.

5. Security, storage, and retention


MTLLC uses reasonable physical, technical, and administrative measures to provide a level of security commensurate with the risk associated with personal information that we process. We protect personal information under our control – and, require other MTLLC third-party service providers that we work with to protect – against accidental or unlawful destruction, loss, alteration, unauthorized disclosure of or access.  Only authorized employees have access to the data you provide, and that access is limited to least privileged, need-to-know access.  MTLLC employees who have access to your personal information have agreed to maintain the confidentiality of that information. Although we strive to protect the information in our control, we cannot guarantee absolute security.

Where your personal information is stored and/or processed

MTLLC is a U.S.-based company that may transfer information that we collect, including personal information, to personnel based in various states to permit us to comply with our legal and contractual obligations, to provide products and services to prospective and current customers, and to perform related business activities.  In addition, we may work with third-party service providers in the U.S. and in other countries to support our business activities.  Thus, personal information may be transferred to, stored on servers in, and accessed from the U.S. and countries other than the country in which it was initially collected.  In all such instances, we process personal information solely for the purposes described in this Privacy Policy.

Data retention

MTLLC and its service providers retain information, including personal information, only as long as necessary to accomplish the business purpose for which it was collected and to comply with its legal and contractual obligations, and then securely dispose of that information or convert it into non-personal information by aggregating it, de-identifying it, or otherwise anonymizing it so that it does not directly or indirectly identify you and cannot, with reasonable efforts, resources, and technologies, be used to re-identify you.  

6. Children’s privacy

Our website and the products we provide are not directed to or intended for individuals under the age of 13.  Without affirmative authorization, we do not knowingly collect personal information from children under 13 years of age, nor do we sell the personal information of children under 13 years of age.  If we become aware that a child under the age of 13 has provided us with personal information, we will take steps to delete such information.  If you become aware that a child under the age of 13 has provided us with personal information, please contact us.  

7. Contact us - questions, complaints, and additional information

If you have questions, complaints, or concerns about this Privacy Policy, or your personal information, please contact us using our web form.
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